Content & Curation Manager (L2)
MakersPlace | Remote
Premier digital art platform
Directed a three-person content team to create clear, effective campaigns for 30+ product launches, increasing user engagement by 25%.
Authored 70+ SEO-optimized articles and 250+ artist/collector interviews, generating a 40% rise in organic traffic.
Launched the YouTube live series 3-2-1, connecting artists and collectors through candid conversations and achieving a 30% growth in retention rates.
Managed email marketing campaigns, including weekly exhibition updates, live exhibition alerts, and The Frame, an editorial newsletter that achieved an average 35% open rate and 15% click-through rate (CTR), well above industry benchmarks.
Directed the curation of 100+ digital art exhibits, implementing innovative features that enhanced the user experience and generated over $80,000 in gross merchandise sales (GMS).
Produced 25 podcast episodes, featuring industry leaders like Rob Sheridan (former NIN art director) and actor Vincent D’Onofrio, to spotlight creators’ stories and innovations.
Integrated AI tools to streamline production workflows, improving efficiency by 25% while maintaining creative quality.
MakersPlace Essays & Interviews
In my 3+ years at MakersPlace, I've written dozens of essays and art genre guides and conducted nearly 250 interviews. This is what I consider to be my best work of that large chunk of output.